If you use an email newsletter service such as the University's Listserv, MailChimp, Constant Contact or the like, there are a few ways to allow your website visitors to sign up. Since each newsletter service is different, you are responsible for knowing the specifics. WDS provides the following as general guidance:
Simple Method: Link
Locate the signup URL provided by your specific newsletter service and link to it. It is most common to add a link to your website’s Utility Menu or Footer
Advanced Method: Webform
Create a webform that posts to your newsletter service.
Note: WDS does not support the embedding of HTML snippets or APIs for this purpose due to long term maintainability and security.